Is this so French or what?! The RATP is sending its best wishes for the new year to its riders. From now through the 22nd of January, extracts from French poems will decorate the platforms and corridors of the Métro as well as appearing on buses, the RER and tramway 3. Honestly, I could not imagine a similar campaign in the U.S. -- word play for sure, but no poetry, no way.
And by the way, RATP, pleine de poesie? Surely, a sweet wish for the new year, but let's hope also that it's also not pleine de grèves.
Note: If you can't read the text here, it says, "J'ai réinventé le passé pour voir la beauté de l'avenir." This line from Le Fou d'Elsa by Louis Aragon translates as "I reinvented the past to see the beauty of the future."